Extended DISC Profiles - I Style

The I Style

The I Style profile, also known as Influence or I type, is one of the four basic DISC types that originated from the William Marston’s DISC Model. I Styles make up approximately 29% of the worldwide population.

Celebrity I Styles include: Barrie Humphries, Will Smith, Jim Carrey and Bill Clinton (US President 1993 - 2001)

How to Identify a 'I' Style

General Overview of a I Style: How a I Style Communicates: How to Manage a I Style:
  • Animated 
  • Asks WHO questions
  • Surround with people to talk to 
  • Lots of facial expressions 
  • Tells more than asks
  • Give visible awards 
  • Spontaneous 
  • Makes small talk
  • Provide freedom from details  
  • Laughs out loud 
  • Uses stories or anecdotes
  • Support with public recognition 
  • Shorter attention span 
  • Faster speech
  • Create a positive environment